Impact
Most companies bolt social work onto a business. Ours runs on the same wiring — because in a market where the barrier is trust rather than technology, being visibly useful to a community is a distribution strategy.
The agent who brought flood relief to that lane in September is the agent whose payment product the shopkeeper adopts in October. Nothing else buys that.
What we run
Delivered through agents and shops that are already there, already known, and already trusted — which is why it costs less and lands better than a convoy.
01
Keeping girls in school, and shopkeepers' daughters in college
Adult female literacy sits at 77% against 81% for men, and the gap in female secondary dropout has been widening. We fund school costs, run digital and financial literacy sessions for women, and recruit women as agents so the person explaining money in a village is a woman.
02
Delivered through shops that are already the centre of the lane
The shop is where a neighbourhood already goes. That makes it the fastest, least humiliating way to get food to a family having a bad month — no queue in a field, no stranger asking questions.
03
5.7 million people affected in 2024 alone
Bangladesh's 2024 floods stranded 1.24 million families, and across all that year's climate disasters roughly 18 million people were affected — more than half of them women. Our agents are already in those unions before the water arrives and after it leaves.
04
7.2% of Bangladeshi businesses are women-owned
Women-owned enterprises receive 7.35% of CMSME loans. We onboard women-run shops and home businesses first, and build the transaction record that turns an invisible enterprise into a borrower.
For banks and MFS partners
Bangladeshi banks are not short of CSR budget. They are short of ways to spend it that reach the right people and stand up to scrutiny afterwards.
Tk 616cr
spent on CSR by Bangladeshi banks in 2024
The money exists. Landing it well is the hard part.
Tk 44cr
education CSR in the second half of 2024
Down from Tk 64 crore in the first half.
5.7m+
people affected by the 2024 floods
1.24 million families stranded; roughly 18 million affected across all of 2024's climate disasters.
Bangladesh's 2024 floods affected more than 5.7 million people and stranded 1.24 million families; across all of that year's climate disasters roughly 18 million people were affected, more than half of them women. Adult female literacy sits at 77% against 81% for men, and the gap in female secondary dropout has been widening.
One integrated proposition: a merchant-acquisition channel and a CSR delivery channel that reinforce each other.
Your onboarding costs buy community goodwill. Your CSR budget buys merchant trust. Same feet, same ground, one set of reporting.
Accountability
Social spending is easy to describe and hard to verify. We would rather be held to numbers than to photographs.
As a young organisation we are publishing the standard before we have the track record. Hold us to it.
Fund a programme
Education, food security and disaster response, delivered through a network that is in the lane every week anyway — with reporting your board and your regulator can read.